Sales teams are the lifeblood of any organization. Whether large or small, businesses rely on sales. Seems like an obvious thing to say, but closing sales is also one of the hardest things to do. We could talk all day about marketing qualified leads (MQLs) or sales qualified leads (SQLs)…

At first glance, big, well-established businesses have got it made. They enjoy lower operating costs, have hefty advertising budgets that get them noticed and talked about, and have perfected systems and procedures that help deliver a flawless service.

But the internet is a great leveler, making it possible for even…

Tushar Medade

I am an experienced author and have written and published 12+ books related to media and media academics.

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